GOL Innovates with the Inauguration of New Store at Guarulhos Terminal 2

GOL Innovates with the Inauguration of New Store at Guarulhos Terminal 2

 

GOL Linhas Aéreas has taken a significant stride towards customer service excellence with the inauguration of its latest store at Terminal 2 of Guarulhos Airport in São Paulo. The launch event, accompanied by a breakfast for guests, marked the introduction of an innovative service concept where comfort and hospitality take center stage.

 

A Fresh Approach to Customer Service

 

Spanning 72 sqm, GOL's new store offers a completely reimagined experience compared to the traditional airline company stores. The environment has been meticulously designed to instill a sense of well-being from the moment customers step in. The standout feature is a striking orange panel illuminated by LEDs, showcasing the company's logo, creating a visually compelling presence.

Photo © GOL - Disclosure.

A notable shift lies in the approach to customer service. The store now boasts six service positions, each equipped with tables instead of the conventional high counters. This creates a more relaxed and welcoming ambiance, enabling service agents to interact with passengers on a more personal and efficient level.

 

Furthermore, a waiting area has been thoughtfully integrated, furnished with comfortable armchairs, allowing customers to await their service comfortably. To eliminate the need for waiting in queues within the store, GOL has introduced a virtual queue organization system. Passengers obtain a numbered ticket from a kiosk and can monitor the progress of their service on a 70-inch monitor. This innovation enables travelers to make the most of airport services while waiting for their turn.

 

Prioritizing the Passenger Experience

 

Rafael Araujo, Director of Planning and Airport Infrastructure at GOL, underscored the significance of this new initiative: "With great pride and joy, we present our customers with a new store in Guarulhos. The enhancements made in both the structure and service aren't by chance in one of the Company's most pivotal hubs. Our aim is to ensure that every customer enjoys a rewarding experience, whether it's a purchase or solutions for their journeys. With this store, we intend to establish a benchmark that could soon be applied to GOL stores in other airports, such as Congonhas and RIOgaleão."

 

During the opening ceremony of GOL's new store, there was the traditional ribbon-cutting. From left to right: Matheus Motta, Consultant of Airport Infrastructure Planning at GOL; Admilson Reis da Silva, Operations Director of GRU Airport; Adriana Gomes, Regional Airports Manager at GOL; Andrea Piagentini, Marketing Manager at GOL; Andrea Albuquerque, Guarulhos Airport Manager at GOL; Rafael Araujo, Director of Airport Planning and Infrastructure at GOL; and Alexandre Toshio, Airport Infrastructure Specialist at GOL.

Photo © GOL - Disclosure.

GOL is unequivocally demonstrating its commitment to passenger well-being and satisfaction. The new store reflects this commitment not only through its innovative design but also through its facilitation of the customer's journey through the airport.

 

Safety in Focus

 

Customer safety remains of utmost priority for GOL. The company has enhanced the security camera system in the new store, strategically placing them to ensure travelers' peace of mind as they enjoy the offered services.

 

Extended Operating Hours

 

GOL's new store at Guarulhos Terminal 2 operates from 4:00 AM to 11:30 PM, providing extended hours to cater to passengers' needs, regardless of flight departure and arrival times. This underscores GOL's commitment to ensuring services and assistance are available when most needed.

 

Photo © GOL - Disclosure.

The inauguration of GOL's new store at Terminal 2 of Guarulhos marks a significant milestone in the company's ongoing pursuit of customer service excellence. By establishing a more welcoming, functional, and secure environment, GOL is setting a new standard for airline company stores in Brazil. With plans to expand this model to other key airports across the country, GOL is clearly dedicated to enhancing the travel experience for all its passengers.

 

For more information about the new store and services offered by GOL Linhas Aéreas, please visit the company's official website.

* DISCLAMER:

This publication contains content with sources from press.

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